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    Associate Director of Shopper Marketing
    Posted Feb 19, 2025
    Hybrid
    Marina del rey, Usa
    About Drsquatch
    Develop and implement comprehensive shopper marketing strategies that align with overall brand and business objectives. Lead the execution of shopper marketing programs, including planning, budgeting, execution, and post-program analysis. Collaborate with cross-functional teams (sales, brand marketing, product, etc.) to ensure seamless program execution and alignment. Identify and analyze key shopper insights and trends to inform program development and optimize performance. Partner with account managers to foster and grow relationships with key retail partners, securing promotional opportunities and maximize program impact. Develop and manage shopper marketing budgets, ensuring efficient allocation of resources and maximizing ROI. Track and measure program performance, providing regular reports and insights to key stakeholders. Stay up-to-date on the latest shopper marketing trends, technologies, and best practices. Contribute to the development of the annual shopper marketing plan. Mentor and develop junior team members (if applicable).
    Requirements
    Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred. 7+ years of experience in shopper marketing, preferably in the CPG or related industry. High-growth brands preferred. Proven track record of developing and executing successful shopper marketing programs. Deep understanding of shopper behavior, retail dynamics, and marketing best practices. Strong analytical and problem-solving skills, with the ability to translate data into actionable insights.  Excellent communication, interpersonal, and presentation skills. Ability to manage multiple projects simultaneously and prioritize effectively. Experience managing budgets and vendor relationships. Experience working in the consumer products industry is highly preferred. Someone who gets things done without perfect resources is innovative and works with a sense of urgency. Someone who proactively helps others stays positive and has a good sense of humor. #LI-TC1 #LI-FULLTIME #LI-HYBRID Who We Are: Our core values come naturally and make us a better, more whole, and unique team. We are Bold & Innovative - we are creative, rethink how things are done, and find a way. We Play to Win - we have high standards, we encourage ownership of work, we are scrappy, we act with urgency, and we invest in the outcome of our work. We are Team Squatch - we are humble, help others outside our own wheelhouse, stay positive, have fun, and have approachable and transparent leadership. We offer a competitive salary in a growth-focused & collaborative team environment. Benefits include medical, dental, vision, 401k with Squatch match, and PTO. We also have great perks like healthy snacks, frequent company events, and of course, free products! For Applicants with Disabilities. Reasonable accommodation will be made so that qualified applicants with disabilities may participate in the application process. If you need any accommodations during the hiring process, please let us know when you submit your application and we'll do our very best to adjust as needed. For Information regarding Data Privacy, please review https://privacy.drsquatch.com/.  Unsolicited Resume Policy. Dr. Squatch (“DRSQ”) employs an internal Talent Acquisition department. Exceptionally, DRSQ may choose to supplement that internal team with support from temporary staffing agencies, placement services, and/or recruiting agencies ("Agency"). Agencies are hereby specifically directed NOT to contact DRSQ employees directly in an attempt to present candidates. DRSQ’s Talent Acquisition team is responsible for all candidate presentations to our hiring managers. To protect the interests of all parties, Dr. Squatch will not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to DRSQ, including unsolicited resumes sent to a DRSQ email address or mailing address, directly to DRSQ employees, or to DRSQ’s resume database will be considered property of Dr. Squatch. DRSQ will not pay a placement, service or other fee for any placement resulting from the receipt of an unsolicited resume. This also includes partial resumes, LinkedIn profiles, general candidate profiles, and/or candidate details or information. DRSQ will consider any candidate for whom an Agency has submitted an unsolicited resume to have been referred by the Agency free of any charges or fees. DRSQ’s Talent Acquisition team must provide advance written approval to an Agency to submit resumes and/or profiles for a specific job-opening, and the approval must be in conjunction with a valid fully executed staffing, placement or other service agreement. DRSQ will not pay a fee to any Agency that does not have a fully executed agreement in place prior to submission, receipt and placement of candidates.
    Associate Director of Shopper Marketing at Drsquatch