Lead the strategic development for SEO campaigns, starting from kick-off and extending thru post-launch and on-going support. Conduct research on external domains to identify link-worthy websites for G2. Create innovative outreach messaging through the use of AI. Analyze and report on the effectiveness of link-building campaigns. Establish, manage, and maintain relationships with website owners and bloggers. Find new link opportunities using the latest search techniques and conducting competitor backlink analysis. Provide recommendations to our content and SEO teams on how we can improve our chances of gaining high-quality links. Consistently monitor our website’s backlink profile and performance, and report back to higher management. Oversee the performance of multiple core G2 pages and report on their performance.

1-3 years of Off-page SEO experience Software skills: Ahrefs, Hunter.io, Pitchbox, Gmail, and Microsoft Office. Network of relationships within the SaaS space Experience with cold outreach campaigns Experience with Off-page SEO in the SaaS industry Strong verbal and written communication skills Strong organizational skills Self motivated and works with a sense of urgency Our Commitment to Inclusivity and Diversity At G2, we are committed to creating an inclusive and diverse environment where people of every background can thrive and feel welcome. We consider applicants without regard to race, color, creed, religion, national origin, genetic information, gender identity or expression, sexual orientation, pregnancy, age, or marital, veteran, or physical or mental disability status. Learn more about our commitments here.