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    Lead Digital Business Analyst
    Posted Jan 9, 2025
    Remote
    New york, Usa
    About Glossier
    Build out a current picture of shopping funnel and site journeys across customer segments and work with the Director of Ecommerce to develop strategies to improve journeys and core metrics  Weekly, Monthly and Quarterly data pulls to enable the team to analyze the business  Collaborate with our marketing, product, planning, and data teams to drive business performance, design and launch experiments, and provide feedback on launch performance (physical and digital products) Collaboratively design, execute and analyze results of statistically-powered A/B tests with tools like Optimizely and FullStory.  New launch tracking, report back on key channel business analytics  CRM reporting for customer acquisition & retention
    Requirements
    Develop new metrics and custom reporting   Monitor site funnel metrics to discover traffic trends, click-through patterns, customer engagement, product performance, and purchasing patterns  Partnering with eComm team to drive overall testing roadmap  Design, develop, and maintain reporting dashboards to tie those funnel metrics to Glossier’s strategic business goals, so that key trends are recognized and acted upon quickly Build KPIs to support the monthly forecast and break out into dailies (traffic, CVR, AOV) Address ad-hoc requests according to SLAs Document and share your work, and contribute to a culture of data rigor Partner with finance to periodically review international pricing and shipping  Recommend and drive personalization strategies with digital team based on customer segments and needs of the business  Qualifications Minimum 4+ years Professional Experience in Retail or eCommerce Analytics/Business Intelligence Familiar with various e-commerce platforms such as Shopify Experience working with data visualization tools such as FullStory or Google Analytics Proficient in reconciling and reporting on data from many sources, including Shopify, Fullstory, Optimizely Experience with Looker, SQL & GA4 or similar tools to transform and visualize data Strong verbal, written, & presentation skills, with ability to communicate advanced analytics to non-technical executives & cross-functional stakeholders Ability to build internal relationships and influence cross-functional teams Passionate self-starter, decisive and able to move with speed to implement ideas In accordance with the applicable law, the following represents a good faith estimate of the minimum and maximum compensation range for this position: The estimated annual pay range for this role is $90,000 - $114,000 annually There may be future opportunities for continued pay progression based on continued strong performance in the role.
    Lead Digital Business Analyst at Glossier