About The Company

goop is an indispensable resource for finding best-in-class products, tips, and experts across the beauty, fashion, food, and wellness worlds. From its award-winning beauty and fashion lines to its expansive editorial lens, goop offers the tools to live a life of ineffable beauty—filled with agency, depth, and promise.  Gwyneth Paltrow began goop in the fall of 2008 as a weekly newsletter. It has expanded into a beauty, fashion, and food business that’s also known for its products, curation, podcast, TV shows, live events, and retail stores.  About You   You are a highly organized and strategic thinker with a deep understanding of social media trends and content creation. You are passionate about social partnerships and thrive in a collaborative environment where you can work across teams and external partners to achieve impactful results. With an eye for detail and a data-driven approach, you know how to take a social media strategy from concept to execution while staying true to goop’s voice and mission. Your ability to manage multiple projects, stay ahead of trends, and foster meaningful relationships will make you an asset to the team.  About The Role  As the Coordinator, Social Media you must have a passion for social media and the emerging digital landscape with proven experience managing Social for commerce and/or digital media brands. You thrive in a fast paced, ever-evolving, entrepreneurial environment, and feel at your best when project managing, communicating, and collaborating with cross functional teams. You’ll play a pivotal role in building and engaging our online community. Responsibilities include:   Schedule content across platforms such as Facebook, Instagram, TikTok  Monitor social media channels frequently and respond to comments and messages, and actively engage with followers to foster relationships and build community.  Track, analyze, and report on social media performance metrics to inform strategy and improve campaigns  Stay up-to-date on social media trends, tools, and best practices to ensure the brand remains innovative and relevant  Assist with the planning and execution of social media campaigns  Partner with cross functional teams to support brand initiatives and product launches.  Qualifications & Experience  1-2+ years of relevant social media experience  Passion, vision and value of social media for driving Content, Community & Commerce.  Thorough technical understanding of the primary social platforms in the space (Instagram, Facebook, TikTok, Pinterest)  Capacity to handle a variety of competing tasks and assignments in a dynamic, fast-paced work environment.  Excellent communication skills, project management, and superior writing and grammar skills.  Flexible, responsive, level-headed and quick thinking.  Proactive, assertive, collaborative and resourceful with strong attention to detail.  Organized, positive, respectful and supportive.  Openness to working some nights and weekends, as social media is always on.  FAQ