About The Company

goop is an indispensable resource for finding best-in-class products, tips, and experts across the beauty, fashion, food, and wellness worlds. From its award-winning beauty and fashion lines to its expansive editorial lens, goop offers the tools to live a life of ineffable beauty—filled with agency, depth, and promise.  Gwyneth Paltrow began goop in the fall of 2008 as a weekly newsletter. It has expanded into a beauty, fashion, and food business that’s also known for its products, curation, podcast, TV shows, live events, and retail stores.  About You You are a seasoned editorial leader with a deep understanding of digital media and a passion for crafting compelling, on-brand content. You excel in managing cross-functional teams and fostering collaboration, with a keen eye for detail and a strategic mindset. You bring proven experience in leading content strategy, editing, managing freelance networks, and delivering high-quality editorial initiatives that align with business goals. About The Role As the Editorial Director, you will oversee the editorial vision and execution for goop’s editorial team, ensuring alignment with the brand’s voice, aesthetic, and strategic goals. This role will lead a talented in-house team, manage freelance editors, and collaborate closely with cross-functional partners to produce engaging and impactful content across all platforms.  Responsibilities include: Editorial Leadership: Define and execute the editorial vision and content strategy for goop’s digital media channels, ensuring a consistent and engaging brand voice. Team Management: Lead and mentor the editorial team, fostering a collaborative and high-performing culture. Provide strategic guidance and feedback to team members. Freelance Network Oversight: Manage and optimize goop’s network of freelance writers and contributors, including onboarding, assignments, and quality control. Strategic Partnerships: Collaborate with strategic partnership teams to develop and integrate branded content that aligns with goop’s editorial standards and business objectives. Content Production: Oversee the development of high-quality editorial content, including articles, features, and special projects, ensuring timely delivery and adherence to brand guidelines. Performance Analytics: Monitor content performance and audience engagement metrics to inform strategy and optimize editorial output. Cross-Functional Collaboration: Work closely with marketing, e-commerce, product, and design teams to ensure cohesive storytelling and content integration across platforms. Innovation: Stay ahead of industry trends and identify opportunities to evolve goop’s content offerings to meet audience needs and drive growth. Qualifications & Experience 10+ years of experience in editorial leadership within digital media, with a focus on lifestyle, beauty, or wellness industries. Proven track record of managing high-performing teams and freelance networks. Exceptional editorial judgment and a strong understanding of goop’s brand and audience. Experience partnering with strategic teams to create integrated content initiatives. Strong project management skills with the ability to oversee multiple initiatives simultaneously. Expertise in content performance analytics and using data to drive decision-making. Excellent communication and interpersonal skills. Passion for beauty, wellness, and lifestyle content is a plus. FAQ