About The Company

Gwyneth Paltrow launched goop from her kitchen as a homespun weekly newsletter. It’s grown a lot since then; goop is a lifestyle platform encompassing curated products and content about beauty, wellness, fashion, food, and home. Pioneering the contextual commerce platform, goop allows readers to shop with meaning. goop is one of the rare places on the web where food, shopping, and mindfulness collide—where the ever-evolving intent is to make every choice count. We’re all resource-strapped, so goop hopes to surface the very best experiences, recipes, products, and advice.  About You   You are a creative, hands-on designer with a passion for both design excellence and team development. You thrive in a fast-paced, collaborative environment and have a knack for elevating the design standards of a team. You are excited about mentoring and empowering others while ensuring that the creative output remains aligned with goop’s brand vision. Your communication is clear, strategic, and you have a strong understanding of how design translates into business goals.   About The Role  As the Lead Designer for the graphic design team, you will play a pivotal role in shaping the creative direction of goop's visual identity. You will oversee the design team’s daily operations, ensuring that all projects align with goop’s brand standards, and inspire the team to push creative boundaries. You’ll work closely with senior leadership, as well as other departments, to create compelling visual content across multiple verticals and channels. This is a leadership role where you’ll manage design processes, set project priorities, and mentor other designers.  Responsibilities include: Lead and oversee the graphic design team to produce high-quality, on-brand creative for marketing and product initiatives.  Manage the day-to-day design workflow, ensuring projects are delivered on time and within budget.  Collaborate with cross-functional teams, including marketing, product, and editorial, to execute brand campaigns and initiatives.  Foster a collaborative, inclusive, and creative team culture that encourages innovation.  Guide and mentor designers, providing constructive feedback and professional development.  Stay ahead of design trends and industry developments to continually elevate goop’s visual identity.  Qualifications & Experience  7+ years of experience in graphic design, with experience in a leadership role, managing and inspiring a team.  Strong portfolio demonstrating exceptional design skills across multiple platforms (digital, print, and branding).  Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.) and proficiency in web design tools and software.  A keen understanding of goop’s aesthetic and the ability to adapt and innovate within the brand’s voice.  Experience in managing multiple projects with competing deadlines while maintaining design quality.  Excellent communication and interpersonal skills, with the ability to present ideas and collaborate with diverse teams.  FAQ