Strategic Leadership:

Creative Direction: Lead and inspire a multidisciplinary team of Art Directors, Videographers, Photographers, and AI Image Makers. Oversee the conceptualization, storyboarding, and execution of organic video and content initiatives. Ensure all content meets the highest standards of creativity, quality, and brand consistency. Team Management: Foster a collaborative and inspiring environment that encourages innovation and professional growth. Provide regular feedback, mentorship, and support to team members to ensure they excel in their roles. Content Production: Drive the end-to-end production of YouTube content, with a strong emphasis on strategic planning and audience engagement. Oversee the creation of video and still content for organic channels, including app, blog, and social media. Partner with internal teams (e.g., production, marketing, design) and external vendors as needed.