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    Manager, Lifecycle Marketing
    Posted Nov 26, 2024
    Hybrid
    Remote Usa
    About Himshers
    Own execution of acquisition and retention-focused CRM initiatives for weight management category, including ideation, briefing, creative, managing timelines, pulling audiences, segmentation, scheduling/set-up, and post-send reporting Maintain customer journey maps for weight management communication journey and ensure maps are regularly updated to reflect current state of live flows Continuously conduct A/B tests and analyze results to garner insights to improve engagement, optimize for key revenue drivers, and customer acquisition, especially in always-on triggered programs (flows) Ensure high quality and error-free implementation, testing and QA of email marketing campaigns Partner with CRM leads for other business verticals, including Hair, Sexual Health, and Mental Health, to uncover cross-vertical opportunities and maximum production efficiency
    Requirements
    Bachelor’s Degree 5+years experience in CRM & Lifecycle, subscription experience a plus Hands-on experience with Braze, Iterable, Marketo or similar ESP Excellent organizational and prioritization skills, and attention to detail. Strong campaign management and problem solving skills Analytical thinker with experience in data-driven marketing Ability to drive experimentation focused on core success metrics  Knowledge of HTML, CSS and email client basics Experience managing robust testing roadmaps Ability to communicate the benefits of strategies to business audiences of all levels Experience driving multiple projects and prioritizing in a fast-paced environment Eagerness to be hands-on and proactive Strong desire and curiosity to learn In-depth understanding of the healthcare, wellness, or CPG industry a plus  Knowledge of FDA & HIPAA regulations a plus Our Benefits (there are more but here are some highlights): Competitive salary & equity compensation for full-time roles Unlimited PTO, company holidays, and quarterly mental health days Comprehensive health benefits including medical, dental & vision, and parental leave Employee Stock Purchase Program (ESPP) Employee discounts on hims & hers & Apostrophe online products 401k benefits with employer matching contribution Offsite team retreats #LI-RemoteOutlined below is a reasonable estimate of H&H’s compensation range for this role for US-based candidates. If you're based outside of the US, your recruiter will be able to provide you with an estimated salary range for your location.The actual amount will take into account a range of factors that are considered in making compensation decisions, including but not limited to skill sets, experience and training, licensure and certifications, and location. H&H also offers a comprehensive Total Rewards package that may include an equity grant.Consult with your Recruiter during any potential screening to determine a more targeted range based on location and job-related factors.An estimate of the current salary range is$100,000—$120,000 USDWe are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply. Hims considers all qualified applicants for employment, including applicants with arrest or conviction records, in accordance with the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance, the California Fair Chance Act, and any similar state or local fair chance laws. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. Hims & Hers is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at [email protected] and describe the needed accommodation. Your privacy is important to us, and any information you share will only be used for the legitimate purpose of considering your request for accommodation. Hims & Hers gives consideration to all qualified applicants without regard to any protected status, including disability. Please do not send resumes to this email address. For our California-based applicants – Please see our California Employment Candidate Privacy Policy to learn more about how we collect, use, retain, and disclose Personal Information. 
    Manager, Lifecycle Marketing at Himshers