First-Person Content Creation: Own and host video content across our platforms, delivering a consistent and recognizable voice that fosters brand trust.
Episodic Programming: Develop and execute weekly episodic content featuring guests, product launches, and brand education moments.
Trend-Driven Storytelling: Leverage trending formats, viral hooks, and first-person storytelling to fuel audience growth and engagement.
Growth-Hacking via Social Trends: Stay ahead of platform shifts, UGC styles, and emerging content trends to ensure relevance and community impact.
Brand Trust & Education: Build authority by creating engaging content around product knowledge, styling, fit, and brand transparency.
Fashion & Cultural Moments: Highlight Exclusive Design drops, new releases, and key cultural moments, ensuring they are exciting and discoverable on social.
Collaboration with Internal Teams: Work closely with Creative, Video, Paid Media, and Influencer teams to ensure cross-functional alignment in content execution.
On-Camera Presence & Hosting: Act as the brand’s lead host, delivering compelling on-camera moments that resonate with our community.
Requirements
Increased audience engagement, video views, and virality through high-energy, first-person storytelling.
Growth in community trust and authority through educational, trend-driven, and relatable content.
A stronger direct connection with our audience through episodic content and interactive social programming.
A recognizable, consistent brand voice that enhances long-term brand identity and community-building.
What We’re Looking For:
Deep experience in content creation—TikTok, Instagram Reels, and YouTube Shorts expertise is a must.
A natural on-camera host—confident, relatable, and engaging.
Strong storytelling skills—ability to turn product education into entertainment.
Social-first mindset—always thinking about what’s next in content trends.
Experience in fashion, beauty, or lifestyle content is a plus.
A strategic thinker—you understand both content execution and how it ties into a larger brand strategy.
Benefits: