Common Thread Collective is an ecommerce growth agency. We help businesses break through to their next tier of revenue by leveraging our formula: (Visitors x Conversion Rate x LTV) - Variable Costs = Profit.

Improving and optimizing the ADmission member experience from time of onboard through membership cancellation.
Managing the quality, consistency, and experience of Circle, the member portal, and all member resources.
Owning community engagement and member care, including daily community engagement, support email response, and weekly Member's-only newsletter.
Leading cross-departmental collaboration to launch new trainings and resources.
Weekly content planning and publishing of new tools, trainings, and live webinars.
Answering support questions and managing the tech stack of the membership community, including Kajabi, ConvertKit, Circle, Stripe, Zapier, Typeform, etc.

Ads Manager / FB Creative Strategy Experience
Monthly Performance Reporting
Marketing Calendar Design
Ad Quality Control (Spelling, Grammar, Copy, Offer Strategy)
Design Or Copywriting
Adobe Creative Suite
Creative Testing &amp; Analysis (Audience, Asset, Copy, Allocation of Media Spend Per Channel, Performance)
Competitor Research
Ad Approval &amp; Revision Management&nbsp;
Creative Strategy Only Consulting
Ad Optimization Per Channel
Creative Audits (BD/Sales)
Offer Design
Design Operations
Brand Identity &amp; Messaging Strategy
Workshop Design &amp; Facilitation&nbsp;
Contractor Management
Present Creative Ideas and Strategy to Clients&nbsp;

Having full awareness of your ad accounts’ performance and spend pacing.&nbsp;
Managing media buying across social platforms and optimizing toward client’s goals
Creating and executing a full-funnel ad account strategy.&nbsp;
Writing copy and building ads in a timely manner&nbsp;
Providing regular feedback to your team on ad account performance.
Providing excellent, clear, and timely feedback to clients through email, slack, and conference calls.&nbsp;
Diving deep into ad accounts, building new ads, new audiences, and writing new messages in order to achieve better financial returns on ad spend.&nbsp;
Brainstorming big ideas, campaigns, offers, and determining the best way to communicate to customers.
Showing up every day with the mission in mind of growing and serving your clients and teammates in everything you do.

Ads Manager / FB Creative Strategy Experience
Monthly Performance Reporting
Ability to Present Creative Ideas and Strategy to Clients
Marketing Calendar Design
Ad Quality Control (Spelling, Grammar, Copy, Offer Strategy)
Creative Testing &amp; Analysis (Audience, Asset, Copy, Allocation of Media Spend Per Channel, Performance)
Customer Journey Analysis
Competitor Research
Ad Approval &amp; Revision Management&nbsp;
Creative Strategy Only Consulting
Ad Optimization Per Channel
Creative Audits (BD/Sales)
Offer Design
Design Operations
Consumer Insights / Research&nbsp;
Mentor Junior Creatives
3D Briefing
Brand Identity &amp; Messaging Strategy
Workshop Design &amp; Facilitation&nbsp;
Senior Client Management
Contractor Sourcing and Management
Custom Product Design

Design and develop client integration strategies around our data platform www.statlas.io
Meet with customers to understand their tech stack and design data solutions for key stakeholders in their organization.
Participate in documentation to enable solution development
Identify the best technical resources to define architecture that supports the clients eCommerce solution
Support the business development team by offering work estimates for implementation and answering technical support questions to develop a business case during the sales cycle
Project manage integration implementation with the Statlas Dev team and our customers.&nbsp;
Maintain internal and external customer service forums and channels

Maintaining, aggregating, and reporting on CTC’s data assets; most notably those involving clients — Statlas, platforms, and spreadsheets
Querying a variety of databases in order to “tell fascinating truths” that help mid-to-enterprise ecommerce brands grow
Assisting CTC’s growth teams and clients in the creation of actionable insights
Aiding CTC’s marketing in the creation of content across articles, guides, reports, emails, videos, and social.&nbsp;

Being a trusted advisor and modeling that behavior for your team of 4 direct reports including the Director of Creative Strategy, Director of Retention Strategy, and Growth Strategy Managers.
Ensure the retention of growth team clients at 75% or better while also attaining a 4 out of 5 scores in employee and client satisfaction.
Coach teams to hire, train, and retain associates; set the bar for hiring and hold it.
Mobilize growth strategy department around key ecommerce moments, increasing the long-term value of our key client relationships and implementing a scalable structure for CTC services.
Facilitate cross-pollination in learning between growth/retention/creative teams and cross-functionally with paid media and marketing.&nbsp;
Influence, collaborate and build strong relationships with members of every level of the organization across departments.
Master understanding of a data platform Statlas and use it to drive key insights consistently.

Common Thread Collective

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